New Balance 2002R

Originally released in 2010, the New Balance 2002 was met with interest, none of which translated into actual transactions. The main reason for this was the mega $250 price point that was unattractive for most, especially since the rest of New Balance’s catalogue met the $100 range. The expensive price tag was a result of two main reasons, its ‘Made in USA’ tooling and its focused design as a luxury running shoe.